Monday 25 March
07:00
Arrive at St Pancras International
Arrive at St Pancras International ahead of departure where breakfast will be provided.
08:15 - 13:15
Journey to Amsterdam
Gain access to the executive Eurostar lounge before traveling in business class to Amsterdam. Take in the scenic views as we travel from London via France & Belguim to Amsterdam.
13:15 - 13:30
Arrive in Amsterdam // Walk to cruise terminal
Arrive at Amsterdam Central train station before we take the 10 minute walk to the cruise terminal.
13:30 - 16:00
Arrive for check-in / light lunch / refresh time
Gain access to your cabin on board the luxurious Emerald Dawn where you can freshen up indulge in the onboard lunch provided.
16:30 - 19:00
Off Ship Activity
In our first activity of the 2024 Festival of Forums we will head off on a canal cruise to experience the most famous waterways in the world. Once complete we will be taking you on a cheese tour of Amsterdam where you can experience some of the local venues including a stop at the Barbizon.
19:30 - 22:00
Dinner @ Olofskapel
Experience the very best street dining in the oldest chapel in Amsterdam the Olofskapel.
22:30
Return to Emerald Dawn
Unwind onboard as we settle in where the bar will remain open until 23:30 for those last minute nightcaps.
Day 2 - Tuesday 26 March
08:00 - 08:45
Breakfast
Start your day right – fuel yourself with a great breakfast on board the Emerald Dawn.
09:00 - 09:45
Key Note Session - Enhancing Audience Engagement at Your Events
09:45 - 10:45
Pre-Scheduled 1-2-1 meetings
Our matching software ensures you prioritise who you want to meet with and we do the rest.
10:45 - 11:00
Networking and refreshment break
11:00 - 12:00
1-2-1 meetings
Meet with suppliers matched pre-matched to cater to your business needs
12:00 - 12:30
Content Session
12:30 - 13:30
Lunch
13:30 - 14:00
Content Session Workshop - Inclusivity as a Standard at Events - Reed & McKay
14:00 - 15:00
1-2-1 Meetings
15:00 - 15:05
Closing Remarks
15:00 - 18:30
The choice is yours!
Your opportunity to make the most of the 5-star amenities as we meander gently on the winding waters from Amsterdam to Rotterdam. All delegate suites come complete including an innovative all-weather balcony.
18:30 - 01:00
Drinks reception / dinner / entertainment
Day 3 - Wednesday 27 March
09:00 - 10:25
Breakfast
10:25 - 10:30
Final day remarks
10:30 - 11:15
Keynote - Achieving Brand Consistency in a World of Diversity
Creating events across different regions brings many challenges. Brands may have their global guidelines covering identity and tone of voice but local nuances in culture and even brand perception make it hard to have a one size fits all approach.
How can brands think global but act local? Is it possible to repurpose ideas across geographies without losing local relevancy?
This session will explore:
- Multiculturalism and brand storytelling at events
- The impact of social media on global brand identity
- Event localisation without losing brand essence
- Avoiding the pitfalls of executing multi-region events
11:15 - 11:30
Networking Break with refreshments
11:30 - 12:30
1-2-1 meetings
12:30 - 13:30
Lunch
13:30 - 14:30
Content (World Cafe) - Exploring the Benefits of Sustainable Travel in Events
14:30 - 15:00
Closing Remarks and next instructions
15:15 - 15:45
Travel to Amsterdam Central
16:45 - 19:45
Travel back to London