Get excited the journey starts here – embark on the 2.5 hour flight to Madrid

Touchdown in Madrid – a city that is fascinating and vibrant, fast becoming one of Western Europe’s most respected tourist destinations.

Arrive at 'Barceló Torre de Madrid the ideal accommodation for discovering Madrid in complete comfort. Register for the event and enjoy your welcome drinks while you catch up with peers old and new 

Get sight seeing ready and start exploring this amazing Spanish city... more information to come

The Skybar – enjoy exclusive access to the Sky Bar, located on the 26th floor of the Hotel RIU Plaza Espana. This trendy spot will surprise you with an exquisite range of cocktails and drinks, whilst you enjoy 360 degree views of Madrid

Unwind and relax after a day of travelling, exploring and networking back at the 5-star 'Barceló Torre de Madrid.

Start your day right – fuel yourself with a great breakfast at the Barceló Torre de Madrid

Register for day one of content 

Attracting event attendees is more difficult than ever: what do they really want, and how can you give it to them?

Attend this discussion and hear from a panel of industry experts about the new attendee behaviours and consumer trends - like experiential, personalisation, social media and event tech - we should be aware of when planning our future events.

Meet with suppliers matched pre-matched to cater to your business needs

Meet with suppliers matched pre-matched to cater to your business needs

Creativity and CSR values are key to attracting new talent in today’s competitive job market, especially when attracting the next wave of creative events professionals. Gen Z especially values transparency in leadership and spaces to express their personality and identity.

Simon Baird, Head of Brand at Cheerful Twentyfirst will reveal the techniques they’ve used to attract new talent, grow a global culture where all members of the team can bring their full selves to work, and secure them the C&IT Best Place to Work Award 2022.

Meet with suppliers matched pre-matched to cater to your business needs

From the rise of virtual and hybrid events to the increased focus on sustainability, event planners must navigate new challenges and opportunities alongside their suppliers.

In this session, our panel of agencies and suppliers will share their thoughts on some of the most common challenges: lead times, venue sourcing, sustainability and more.

Relax and unwind after a day of learning and networking. Why not check out the hotel features including a stylish bar, meeting rooms for all types of events, restaurants which serve exquisite dishes, and a Wellness area with a fitness studio. 

Experience Spanish culture and history in Madrid and attend a flamenco show at Flamenco de Leones. Enjoy a show by top-level artists, and opt to include a delicious cocktail and some Spanish tapas.

Unwind after day 2 back at the 5-star 'Barceló Torre de Madrid.

Start your day right – fuel yourself with a great breakfast at the Barceló Torre de Madrid

Brodie Thompson will take to the stage to share how to reduce the stigma of mental health and make event planning a less stressful job for individuals, teams and entire companies.

Meet with suppliers matched pre-matched to cater to your business needs

What makes a perfect pitch? 

Find out in this interactive session where we break down a brief and three agencies each provide their own responses to the challenges put in front of them. 

That's a wrap – hear some last words as we close for the day